U.S. Mobile Web Surfing Usage Slated To Overtake U.K. Says Bango
Mobile Web usage in the U.S. could soon outstrip the U.K. following the latest raft of stats from Bango. According to Bango data, the top five countries accessing the mobile web via Bango in July 2008 were the U.K. (19.35%), the U.S. (18.88%), India (10.82%), South Africa (8.82%) and Indonesia (4.08%). The ranking is produced by measuring the number of user visits to mobile websites from each country.
The growth in U.S. mobile Web seems to be coming predominantly from the success of iPhone but can also be attributed to the wider availability of flat rate data plans and advances in handset capabilities. Adam Kerr, VP of Bango North America put it this way. “The U.S share of the browsing market has grown as an increasing number of phones come with bigger screens and service contracts that include unlimited internet access. We fully expect the US will overtake the UK in this ranking as early as this month.” Look out for the release of the next set of figures later this month.
