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Apple Leads In Mobile Ad Impressions, Tablet Interaction Increases

Author: Peggy Anne Salz
September 14, 2012
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Apple Mobile Ad Impressions Increase Apple Leads In Mobile Ad Impressions, Tablet Interaction IncreasesThe new Apple iPhone dominates the news today, but will the new model allow Apple to grow its share of ad impressions and remain ‘the’ device developers and brands need to factor into their mobile strategies?

It’s a tough one to call. New data from independent mobile ad and data platform company Millennial Media shows that Apple mobile devices certainly led the pack in Q2 2012, accounting for 31.4 percent of all impressions. The Apple iPhone was also the number one device on the Mi…

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Posted in: Briefing RoomsMillennialmediaMobile Advertising & Marketing |

Show Us Your App; Enter AppCircus at BlackBerry 10 Jam By FRIDAY

Author: Peggy Anne Salz
April 25, 2012
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app circus Show Us Your App; Enter AppCircus at BlackBerry 10 Jam By FRIDAYGive yourself a chance to win with apps that have impact. BlackBerry developers everywhere on the planet have until FRIDAY (April 27) to enter their app in AppCircus at BlackBerry 10 Jam, an app competition powered by AppCircus,  the global showcase of apps organized by the great guys over at dotopen.

The competition is open to all developers who are developing or have developed a BlackBerry® WebWorks™/HTML5, Adobe® AIR® or Native Gaming app for the BlackBerry platform. An international j…

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Posted in: Mobile Apps |

M-Pulse ANALYSIS: Bango Helps Mobile App Developers Hone Their Sales Pitch

Author: Peggy Anne Salz
March 27, 2012
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bango enabling app paymentsAt M-Pulse it’s a month dedicated to mobile developer issues and we talk mobile app business basics opportunities with Ray Anderson, co-founder and CEO of Bango, a U.K.-based billing and analytics company that enables mobile developers to collect money for their apps.

But it’s not just about providing a platform that makes it possible for mobile app developers to sell apps and collect payments using carrier billing. Bango has cleverly inserted itself at the center of the burgeoning App Economy, collecting data and insights (about how users pay and how they prefer to be treated when they make their next purchase). It’s a stockpile of anonymized data that allows app

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Posted in: M-PulseMediaMobile AppsMobile Billing & Payment |