Mobile: More Than Roll Of Dice For Caesars Las Vegas

Topic: Mobile Marketing | Author: Jeff Hasen | Date: December 17, 2012
caesars mobile startegy

Caesars guests roll the dice all the time and leave a lot to fair Lady Fortune. But the casino’s admirable approach to mobile marketing leaves little to chance. During an hour-long webinar earlier this month (you can listen to it here…

@GigaOM Mobilize: Nuance CTO Says Voice Will Transform, Disrupt

Topic: Media, Search | Author: Peggy Anne Salz | Date: September 17, 2012

Voice — speech recognition and natural language understanding — are poised to transform our daily lives and disrupt all industries — not just mobile. Thanks to companies like Nuance Communications — which is also the speech-rec…

Mobile Insider Summit Takeaways Marketers Need To Know

Topic: Mobile Loyalty | Author: Jeff Hasen | Date: August 24, 2012
mobile insider summit

Two massive brands shared their mobile stories this week at the content-rich Mobile Insider Summit in Lake Tahoe, Nevada. Each brand has accelerated its mobile efforts to drive sales, engagement, and loyalty.
Wells Fargo & Company,…

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