Reviewing my experience at London’s SeedCamp and BizSpark, two leading events aimed at getting young companies mentorship and investment, it is glaringly obvious that start-ups don’t execute pitches as well as they could. In the business world, if you don’t successfully persuade an audience of your value, it’s worse than not having presented at all. Why am I so sure that start-ups need careful preparation to prevent dangerous mistakes in performance?Read more »
New App book
Pre-order your copy of The Everything Guide to Mobile Apps on Amazon
Learn how you can use text messaging to extend the life of your mobile app.
Make yourself heard. Email us your idea for a column.