This week I wrap up some of the most interesting interviews in my career. It’s been over a month of collecting facts, figures and vision from 25+ mobile executives and luminaries, in-depth information that will be the foundation of the Netsize Guide 2009, which I am writing as we speak.
Is convergence the end-game? Will mobile advertising foot the bill for mobile content and apps? What is the real value of location? How can companies remain relevant to their customers? Are mobile operators -well- outdated? These are just a few of the questions I have the freedom to explore in the guide with the full support of George Yaryura, Netsize Strategic Marketing Manager. Our goal: To co-create a highly accessible and valuable publication for mobile professionals and practitioners. I must keep the keep the details of these interviews confidential until the Netsize Guide is formally released at Mobile World Congress. But I can share my take of the megatrends that matter and the industry developments that merit a closer look.
Top of my list is mobile barcodes.Read more »