In brief: Steve Ives, Taptu CEO, recounts the key takeaways of the new report showing the growth of Mobile Touch Web sites outpaces the growth of apps in the Apple and Android app stores why commerce rocks on the Mobile Touch Web PLUS a look a the Virtual Roundtable and what mobile industry entrepreneurs, authorities and pundits think about the Mobile Touch Web and the potential impact on how we live, work and shop.
Taptu, the search and discovery engine that indexes touchscreen content, reports that the Mobile Touch Web – websites and destinations created specifically for access via touchscreen devices such as the Apple iPhone – has grown 35 percent since last quarter. Unlike other mobile Web content, this content stands out through finger-friendly layouts and light-weight pages that are faster to load over cellular networks. The report, which covers January 2010 thru April 2010, also shows Mobile Touch Web sites rose to 440,100 from 326,600 in January.
May 13, 2010
Tags: Android, app store, Apple, Curation, Fjord, Gartner Piper Jaffray, Google, iPhone, mobile analytics, Mobile Commerce, Mobile Internet, Mobile Marketing, Mobile Marketing, Mobile Search, Mobile Touch Web, podcast, Taptu, touchscreen, Virtual Roundtable, visual search, white paper
Posted in Content Discovery, Mobile Marketing, Mobile Research, Mobile Search, Podcasts, White Papers | 1 Comment »
When I connected with Randy Cavaiani, Novarra Vice President, Marketing, last week at CTIA I had a hunch that something big was in the pipeline. For one, he was in a great mood. Second, he used the opportunity to walk me through Novarra's big-picture vision of the mobile Internet, a topic we have discussed several times and at key milestones in
I've followed Novarra from the start and watched it cleverly and quietly align its server/micro-browser capabilities to focus on a much broader agenda. It’s all about providing operators, handset makers and Internet brands the technology and know-how to create new services and revenue streams (with the help of in-network intelligence, mobile Internet click-stream analytics and context information from Novarra).
March 29, 2010
Tags: Apple, bnetTV, Fjord, mobile analytics, Mobile Internet, Mobile Marketing, Mobile Marketing, Nokia, Novarra, Taptu
Posted in Mobile Marketing, Personalization, Usability | 1 Comment »
A quick roundup of M-Days insights and highlights. Companies mentioned include: Ahead of Time, Rubberduck Media Labs, Service2Media, Out There Media, Fishlab Entertainment, Southend United Football Club, Fjord, Farm Town, Exbiblio, Gedda-Headz, Lufthansa and Velti.
I'm back and settled from M-Days in
February 1, 2010
Tags: Ahead of Time, Exbiblio, Farm Town, Fishlab Entertainment, Fjord, Gedda-Headz, Lufthansa, Out There Media, Rubberduck Media Labs, Service2Media, Southend United Football Club, Velti
Posted in Content Discovery, Location-Based Services, Mobile Marketing, Mobile Research, Mobile Search, Mobile Social Media, Personalization, Recommendation, Usability | 4 Comments »
