In brief: A run down of some significant mobile search stats and studies in the run up to Exploring the Future of Mobile Search, an exploratory expert workshop organized by the European Commission, where MSG will give the keynote address.
It's encouraging to see a much sharper focus on mobile search and a growing realization among mobile operators, content providers and publishers/developers that there is a lot more to mobile search than the universal model we know from the online Internet. Mobile phone form factors push companies to develop new mobile search services that deliver us relevant results in tune with our intent and context. All the better if these services make use of features and functions such as voice recognition, image recognition, location-awareness and Augmented Reality.
Another development that makes search essential is the avalanche of apps and app stores, and the drive by all the players in the ecosystem to make these content and services storefronts a commercial success. Case in point: Apple's decision to snap up Siri, a voice-activated digital personal assist that takes the concept of search to a new level (allowing us to find not search!)
May 10, 2010
Tags: Aisle411, Apps, Australia, comScore, Data Points, Expertmaker, Facebook, getfugu, GigaOm, Google, Mobile Commerce, Mobile Local Search, Mobile Search, Mobile search workshop, Mobile Touch Web, Orange, Taptu, YouTube
Posted in Location-Based Services, Mobile Marketing, Mobile Research, Mobile Search, Mobile Social Media | 2 Comments »

SUBSCRIBER DATA MANAGEMENT WILL GENERATE MORE THAN $17 BILLION IN PERSONALIZED SERVICE REVENUE FOR MOBILE OPERATORS BY 2014, says a new report from ABI Research. The firm says that in order to monetize all of the customized services they will launch for their users, they’ll need to be able to individually understand them, down to their
December 21, 2009
Tags: Android, app store, Apple, Apps, iPhone, Mobiile Internet, Screen Digest, SDM, SMS, Subscriber data management, texting
Posted in Mobile Research, Personalization, Recommendation | 1 Comment »
Editor's note: A range of content discovery issues continue to plague mobile operators and content companies on-portal. Add the explosion of content off-portal and the advance of applications stores and finding (and buying) what we like can be like looking for a proverbial needle in hay stack.
December 17, 2009
Tags: app store, Apps, Mobile Internet, Mobile Search, Personalization, Qualcomm, Recommendation, recommenders, targeting, Xiam
Posted in Content Discovery, Guest columns, Mobile Research, Mobile Search, Personalization, Recommendation | 3 Comments »