Free Editing & Visual Effects Software Released for YouTube Creators

Thu, 28 Apr 2016 15

NORWICH, UK, April 28th, 2016 - FXHOME ( today released all-in-one video editing and visual effects software HitFilm 4 Express (, designed to enable a new generation of online creators. Available for free, its powerful technology gives YouTubers the ability to make bigger and better content than ever before; from music videos and Let’s Play videos to action movies with blockbuster-quality visual effects.

It used to be time-consuming and difficult for filmmakers to create amazing content and share it with the world. HitFilm 4 Express gives the YouTube generation the best tools and all the help they need to get started. After bringing on board hundreds of thousands of users since last July alone, HitFilm has become one of the fastest growing video editors in the world. Whether creators are looking for an editor, a visual effects toolkit or a supportive creative community, they start with HitFilm 4 Express.

“We love YouTubers and the creativity they embrace,” says Josh Davies, Founder and CEO of HitFilm. “We want to make sure that it’s easier for the next generation to tell their stories than it was for the last. Anyone can start their journey with us and go on to join the new wave of talented and inspirational YouTube creators. We just want them to make something cool.”

The new HitFilm 4 Express has been designed from the ground up to run on almost any computer; from consumer laptops to hardcore gaming rigs. Much more than just a powerful editor, HitFilm 4 Express also includes professional animation tools, speed controls and over 140 advanced effects such as lightning, smoke and explosions. HitFilm 4 Express has everything a creator needs to get started, but also offers flexibility through a useful set of optional expansion packs with additional powerful features and effects.

Top users of HitFilm have gone on to define the new generation of over 50 million online creators. These include RocketJump co-founder and TV star Freddie Wong (, indie filmmaking experts Film Riot and viral YouTube superstars Corridor Digital. Together they have over 2 billion views and have inspired countless numbers of young creators to make their own content.

HitFilm 4 Express exists to empower emerging filmmakers and creators as they follow in the footsteps of their content heroes and begin their own story.

“In ten years we’ll be hearing the great filmmakers of the day talking about how they started on HitFilm” - Ryan Connolly (Film Riot)


For information about HitFilm’s products and services, please visit

For reviews and briefings, please contact

The HitFilm YouTube channel provides free weekly tutorials and filmmaking techniques to help new and experienced users:

Media information, including a product description, logos and images can be downloaded here: PR Media Pack: HitFilm 4 Express

HitFilm 4 Express is FREE and is designed for YouTube creators looking for powerful software. Optional software additions are also available in the HitFilm store.

HitFilm 4 Express is available for download from 28th April ( for both Mac and PC.

Minimum requirements are:

  • Mac OSX 10.9 Mavericks, 10.10 Yosemite and 10.11 El Capitan
  • 64 bit Windows Vista, 7, 8, 10

ABOUT FXHOME, Makers of HitFilm
Innovative and passionate, FXHOME’s team of developers is driven by the online community and a desire to empower creative people. Founded in 2001 by Joshua Davies, FXHOME specializes in powerful software for filmmakers and photographers. The current product range includes PhotoKey 7 Pro and the HitFilm series, available for both Windows and Mac. With over 400,000 total users worldwide, FXHOME’s technology is a key resource for many digital creatives.

For more information see

Kirstie Tostevin
Marketing Coordinator for FXHOME
M: +44 (0)1603 518409

Josh Davies
Founder & CEO for FXHOME
M: +44(0)1603 518414

Source: RealWire

Email beats web for insurance customer service

Wed, 27 Apr 2016 12

Eptica research uncovers poor response rates to questions asked online and on social media

Reading, 27 April 2016 – Insurers can answer under half (45%) of routine questions asked online, severely impacting the digital customer experience they deliver. However, 80% provide accurate responses to questions sent via email, according to new Eptica research. While email led the way, insurers are struggling to cope with the volume of questions received on social media – while 100% were on Twitter, only half responded successfully to a tweeted query.

The research, carried out by multichannel customer interaction management software provider Eptica, evaluated ten leading UK insurers. Repeating research carried out since 2011, it replicated consumer behaviour by measuring them on their ability to provide answers to ten routine questions via the web as well as their speed and accuracy when responding to email, Twitter, Facebook and web chat. As well as insurers, the Eptica Study also evaluated businesses in nine other sectors, including banking, utilities, telecoms, electronics manufacturers, travel and different types of retail.

Email appears to be the focus of customer service investment by insurers, showing a dramatic improvement since 2015. Every insurer offered email to non-customers, and 80% successfully answered the question sent to them – the highest sector out of the whole study. In 2015 just half gave accurate answers. However, average response times increased from 20 hours last year to 28 hours 4 minutes in 2016. Within this range there was an increasing polarisation, with times ranging from 49 minutes to 5 days 1 hour 12 minutes.

“Insurance is in the midst of a transformation as the internet and digital channels radically change how consumers engage with insurers,” said Derek Lewis, UK & Ireland Sales Director, Eptica. “To drive loyalty, insurers need to be able to have meaningful conversations with individuals, on their channel of choice. The 2016 Eptica Multichannel Customer Experience Study found that insurers are still struggling to adapt – performing well on email, but answering less than half of all questions asked online and via social media. This should be a wake up call - at a time of greater competition and pressure on margins, insurers that prioritise the customer experience are likely to gain business over their poorer performing rivals.”

Despite improving from 40% to 45%, online performance by insurers still languished near the bottom of the sector league table. Illustrating this gulf, the best insurer answered 65% of questions, which was lower than the worst fashion retailer, which scored 70%. Too many insurers made it difficult for potential customers to find answers online, either forcing them to use other channels or driving them into the arms of competitors.

Insurers are also failing to meet customer needs on social media. While 100% were on Twitter (and 60% on Facebook), just 50% and 40% respectively responded successfully to questions. The average Twitter response time of 58 minutes was much faster than 2015’s 8 hours 52 minutes, but masked big differences in speed, ranging from 8 minutes to 4 hours. At an average of 1 hour 33 minutes Facebook was faster than email, but slower than Twitter.

Chat, the final channel surveyed, is perfectly suited to insurance as it enables consumers to have a full, meaningful and real-time conversation with an agent, at a lower cost than over the telephone. Yet the majority of insurers are not dedicating sufficient resources to chat. 40% of companies claimed they offered it (double the numbers of 2015), but just one had it operational when evaluated (the same as last year). Given that chat was able to answer the query within 2 minutes, it shows the potential of the channel – provided more resources are allocated to it.

Insurers are answering on more channels than ever before, but appear to be buckling under the strain. Only one insurer responded on the four channels of email, chat, Twitter and Facebook and overall just half (50%) of insurers were consistent on two or more channels, and 20% only answered on one channel.

The full findings, highlighting how the insurance sector performed within the Eptica Multichannel Customer Experience Study, along with recommendations for areas to focus on, are available in the Eptica Insurance Guide, which can be downloaded from

An infographic illustrating the results is available at (PDF) and (JPEG)

Eptica Multichannel Customer Experience Study methodology
As part of the Eptica Multichannel Customer Experience Study, 10 insurance company websites from across the travel, motor, home and pet sectors were evaluated in six areas:

1. Their ability to answer ten basic, sector-specific questions via their website. Sample questions included:

  • Is cash covered under my household/travel policy?
  • Does my car insurance cover me to drive in Europe?
  • Do you offer a loyalty discount if I take out more than one type of insurance policy with you?

2. On the speed and accuracy of their response via their email channel
3. On the speed and accuracy of their response to a directly tweeted question
4. On the speed and accuracy of their response to a question asked on Facebook
5. For their ability to answer a question through web chat (if offered)
6. On the consistency of response across digital channels (email, Twitter and web chat)

As well as insurers, the Study surveyed brands across the retail, travel, consumer electronics manufacturers, utilities, telecoms and banking sectors in Q1 2016. The full Eptica Multichannel Customer Experience Study report can be downloaded from


About Eptica
Eptica is a global leader in multichannel and multilingual customer interaction management software, covering the email, web, social media, web chat and agent channels. Its software helps millions of individuals worldwide to have meaningful conversations with businesses, improving the experience and deepening engagement.

Available on premise or as a Software as a Service (SaaS) solution, the Eptica customer engagement platform is designed around a central knowledge base, powerful workflow and Eptica Linguistic Services™, advanced linguistic capabilities that enable organizations to quickly understand the tone, sentiment and context of digital interactions and automatically deliver personalized service, helping to provide a competitive edge over their rivals.

Today, more than 400 organizations across all industries and in 15 countries rely on the power of Eptica’s platform when talking to their customers. They include AXA, L’Occitane, Dixons Carphone, Crédit Agricole, Domestic & General, AirAsia, Hastings Direct, TUI, Debenhams, Capita and Ageas Insurance Solutions. Eptica’s continuing innovation and strong performance has resulted in the company’s inclusion in Gartner Magic Quadrants for the last five years.

For further information, please contact:
Measures Consulting
Chris Measures +44 (0) 7976 535147 /

Source: RealWire

Zylpha eConveyancing Forms Automate Documentation For Residential Property Sales

Wed, 27 Apr 2016 09

Zylpha, the UK’s leading legal technology innovator, has launched a suite of eConveyancing forms that fully automate the key documentation involved in residential property sales. It is hoped that the forms, which are used in conjunction with Adobe Sign, will finally end the costly practice of property teams mailing documents to clients for completion.

By using secure email instead of post to distribute the forms, legal teams can now significantly speed up the process by removing the risk of mail delays or lost post. It also dramatically eliminates the costs of stationery, postage and physical storage required to maintain paper-based systems. The forms can be completed by clients on the computer, tablet or mobile device and also includes the functionality to start completing the forms on one device and complete them on another device. Through Adobe Sign functionality it is also possible to add attachments to the completed forms.

The initial suite includes forms for: Fixtures and Fittings, Property Information and Leasehold Property Information. The forms are available for any case management system, including Visualfiles from LexisNexis, where with Zylpha’s extensive expertise users can directly record information contained on the forms.

Commenting on the launch Zylpha’s Development Project Leader Debi Newbery noted, “The one thing most clients really want from conveyancers is speed and yet, in many cases, practices are still relying on the postman. This is no longer necessary as by using these electronic forms in conjunction with Adobe Sign, the whole process is often weeks quicker. Our clients have some of the most forward thinking conveyancing departments and we are delighted to provide a solution which can save considerable amounts of time and money, whilst also significantly boosting customer perceptions.”


About Zylpha
Headquartered in Southampton Zylpha is an innovative specialist offering tools for the legal profession including:

  • Secure electronic document production and delivery.
  • Court Bundling.
  • Integration with the MOJ Portal.
  • Links to agencies for AML and Identity Verification.

The company, which was founded by Tim Long its CEO, has won widespread acclaim in both the legal and local government sectors for its systems that transform secure communications for court and case management bundles.

For more information, please contact:
Tim Long
Zylpha Ltd.
T: 01962 658881
M: 07917 301496


Leigh Richards
The Right Image
T: 0844 / 561 7586
M: 07758 372527

Source: RealWire

AmicusHorizon’s Robert Stewart To Head 1st Touch User Group

Tue, 26 Apr 2016 09

Robert Stewart, Business Solutions Manager of AmicusHorizon (member of the London G15), has been appointed as the new Chair of the 1st Touch User Group. His appointment is a reflection of his considerable awareness of 1st Touch’s enterprise mobile workforce software. Working with 1st Touch, AmicusHorizon has developed solutions for repairs, health & safety inspections, voids, lettings, income management and antisocial behavior (ASB) visits. AmicusHorizon is also currently implementing 1st Touch’s 360 dashboard application.

As Chair of the User Group, Robert has some clear objectives for the evolving role that he can play. Robert says, “I’m keen to share knowledge and solutions and collect feedback. We need the user group to be more than a focus group. This will be a positive influence on product, service and solution development. Collaborating ideas and sharing best practice is beneficial to all. The good news is there does already seem to be some exciting solutions to share!”

For his part, Greg Johns CEO of 1st Touch, welcomed Robert’s appointment noting, “Robert brings with him an unrivalled knowledge of mobile and related technology in the social housing sector as he’s seen 1st Touch software at work in the context of a G15 member. His personal feedback to date has been excellent, so it is an entirely natural development that he should be the new Chair of the User Group. With Robert at its helm we expect that all members will gain a great deal and that there will be plenty of excellent suggestions to incorporate into our future product planning.”

If you are a 1st Touch customer and you’d like to attend the next 1st Touch User Group, please contact Cherry Rance at for details.

Note to Editors:

About 1st Touch
Southampton based 1st Touch, a subsidiary of Aareon AG (, has enabled dozens of field workforce-based organisations to embrace new mobile technologies and so achieve significant savings, greater productivity and more cost-effective use of resources. 1st Touch Mobile delivers clear and unique benefits: These include the system’s acclaimed ‘Smart Airtime’ feature where ‘airtime’ is minimised and the system is always available with or without ‘airtime’. The system’s flexibility through simple customer control over forms creation and amendment is also widely acclaimed. There is Integration to multiple back office and other enterprise software applications, so that data is entered only once.

With its widely acclaimed mobile technology, 1st Touch has a clear focus on the Social Housing and Local Government markets. Many social housing providers and local authorities, at large, now benefit from the fast and tangible, best of breed benefits that 1st Touch mobile technology delivers to the enterprise.

To date, over 50% of the social housing market, which has deployed mobile technology, has chosen to implement 1st Touch. In local government, 1st Touch has already been adopted for a wide range of mobile workforce uses. Ready to use applications for local authority organisations include: Public Buildings, Highways/Street Services, Environmental/Waste Management, Revenues and Benefits, together with Planning Control and Trading Standards.

1st Touch software is available on a wide variety of platforms including: Windows Mobile,
Apple and Android.

About AmicusHorizon
AmicusHorizon is one of the largest housing associations in South East England, with just under 28,000 homes in Kent, Sussex and London.

We’re determined to tackle the housing crisis and are proud to be delivering over 800 new homes between 2015 and 2018. And we’re in a strong position to do this - with assets of £1.3 billion, an annual turnover of over £161 million and reserves that total £90 million.

We’re also part of the g15, which is made up of the 15 largest housing associations in London.

But there’s more to us than just bricks and mortar. We’ve a strong desire to positively shape communities, helping to create places people are happy to call their home.

For further information on 1st Touch please contact:
Cherry Rance
1st Touch
02380 111206


Leigh Richards
The Right Image PR & Marketing Group
07758 372527

Source: RealWire

Digital fitness technology helping to make Britain healthier and more active, TCS research finds

Wed, 20 Apr 2016 13

Use of technology and data motivates recreational athletes to train harder and more frequently, according to research from the London Marathon’s Official Technology Partner

LONDON|MUMBAI, April 2016: Tata Consultancy Services (TCS), the Official Technology Partner of the Virgin Money London Marathon, has today announced the results of the first ever TCS Digital Fitness Survey. The research reveals how the widespread use of fitness applications and wearable technology is boosting the health and activity levels of the British public, ahead of the 2016 Virgin Money London Marathon on Sunday 24th April.

TCS (BSE: 532540, NSE: TCS), a leading global IT services, consulting and business solutions organisation, surveyed 2,000 British recreational athletes to examine the impact that digital fitness technologies, such as smartphone applications and wearable fitness trackers, are having on the UK’s health and fitness.

Key findings from the research include:

  • 82 percent of those surveyed now use some kind of fitness technology, including smartphone apps, fitness trackers, wearable devices, GPS trackers and heart-rate monitors
  • Three quarters of those surveyed say they exercise more since using fitness technology; one in ten say they exercise at least twice as frequently, with a quarter exercising at least once more per week
  • Four in ten people say that since using fitness technology to track activity, they will take the stairs instead of using a lift or escalator. Women are significantly more likely to do this (49 percent) than men (37 percent)
  • The survey found that men are likely to spend more than women. The average male runner has spent £93 on fitness technology overall, compared to £72 for the average female.
  • Despite a perception that fitness technology is used to brag about exercise on social media, just 18 percent of respondents said that have shared their fitness data on social media: men are more likely to do this than women (21 percent compared to 16 percent)
  • One in ten people have put their fitness tracker on their pet to make it look like they have taken more steps or travelled further; equally, 10 percent of people admit to putting their fitness tracker on a child to boost their statistics

Baroness Tanni Grey-Thompson DBE, former Paralympic and London Marathon champion and a Director of London Marathon Events Ltd, commented on the findings: “Technology has always been important in elite sport but in recent years there has been a revolution in the kind of digital tools available to recreational athletes. The research from TCS suggests that these fitness technologies are having a real, and hugely positive, impact on people’s health and fitness. Being able to track and analyse their own fitness data is motivating people to exercise more regularly and to become more active. This can only be a good thing – even if a small minority do admit to using their children or family pets to artificially boost their stats!”

Shankar Narayanan, Country Head, UK & Ireland, TCS, commented: “At TCS, we believe that sport is a fantastic example of how digital technology can fundamentally transform all aspects of society. Social media, smartphone applications, fitness trackers and wearables are combining to give amateur athletes a wealth of data and insight to help guide their preparation and boost performance. The Virgin Money London Marathon is already a leader in the use of digital technology and as Official Technology Partner we will be working closely with them to further enhance the digital experience of the race both for the participants and the millions of supporters that follow the event, in London and across the world.”

Detailed findings:

The majority of recreational athletes in the UK now use some form of digital fitness technology:

  • 82 percent of those surveyed now use some kind of fitness technology, including smartphone apps, fitness trackers, wearable devices, GPS trackers and heart-rate monitors
  • Wearable fitness trackers are now a mainstream technology with more than one in three (37 percent) using one. Smart watches are less commonly used; just under one in five (18 percent) respondents use them while exercising
  • Running apps are the most commonly used fitness technology with 44 percent using them; mobile apps are most popular with 25-34 year olds, with more than half (52 percent) of respondents in that age group using them
  • On average, British runners have two pieces of fitness technology each; 62 percent of respondents said they use two or more devices

Using fitness technology has a positive impact on behaviour:

  • The vast majority of those surveyed (93 percent) said that using fitness technology has led to a change in their health and fitness behaviour
  • Three quarters of those surveyed (74 percent) say they exercise more since using fitness technology; one in ten (10 percent) say they exercise at least twice as frequently, with a quarter (26 percent) exercising at least once more per week
  • 59 percent say that fitness technology motivates them to train harder, with 57 percent saying that it motivates them to exercise more regularly.

Fitness technology is also encouraging people to be more active in their daily lives:

  • Four in ten (43 percent) people say that since using fitness technology to track activity, they will take the stairs instead of using a lift or escalator. Women are significantly more likely to do this (49 percent) than men (37 percent)
  • 41 percent say they will walk when they can, rather than driving or taking public transport and 31 percent say that they will exercise or go to the gym more regularly.

Data on personal performance is the biggest motivator:

  • 62 percent of those surveyed find using fitness technology to be a motivator, although the types of data used to motivate themselves varies
  • The most common use for fitness technology is tracking distance covered (71 percent), followed by tracking calories (57 percent). 53 percent of people track their steps and 52 percent track their speed
  • The research found that women are more likely to use technology to keep track of their calories, with 66 percent using fitness technology for this purpose, compared to 57 percent of men. 45 percent of women say that tracking the number of calories is most important to them, compared to just 30 percent of men
  • Older people are most likely to use fitness technology to track their heart-rate; 29 percent of over 55s do this, compared to the average of 21 percent
  • Despite a perception that fitness technology is used to brag about exercise on social media, just 18 percent of respondents said that have shared their fitness data on social media: men are more likely to do this than women (21 percent compared to 16 percent)
  • Competition against others is also not seen as a major reason to use fitness technology; just 14 percent of people used it for this reason, although men were more likely to do so (16 percent of men compared to 12 percent of women).

Better, more personalised data is the innovation that respondents would most like to see in the future:

  • 40 percent would like fitness technology to be able to give them personalised health data, such as bespoke nutritional advice based on performance; this is particularly popular with women (44 percent, compared to 35 percent for men)
  • Better data is more popular than the Internet of Things (36 percent), Artificial Intelligence (29 percent) or Augmented Reality technology (29 percent)
  • One in three people (32 percent) would like to use Virtual Reality headsets to simulate different locations while training; 13 percent of people would be interested in using a drone to allow them to livestream a video of their run.

Fitness technology does also lead to some strange behaviour:

  • 13 percent of people have given their fitness tracker to someone else in order to boost their figures and make it look like they have exercised more
  • One in ten people (10 percent) have put their fitness tracker on their pet to make it look like they have taken more steps or travelled further; equally, 10 percent of people admit to putting their fitness tracker on a child to boost their statistics
  • More than one in five people (21 percent) have run around their house or bedroom to hit their daily targets before going to bed; this is more common for women, with one in four (25 percent) doing so, compared to 16 percent of men
  • 7 percent of respondents admitted that they have decided not to exercise or go to the gym because they had forgotten to wear their fitness tracker that day.

Fitness technology is big business:

  • The average recreational athlete in the UK has spent £83 on fitness technology in total, and they plan to keep spending in the next 12 months; the average expected spend digital fitness apps and devices in the coming year is £56
  • The survey found that men are likely to spend more than women. The average male runner has – in total – spent £93 on fitness technology, compared to £72 for the average female. Looking ahead at tech purchases within the next 12 months, men expect to spend £64 on fitness technology compared to £48 for women
  • More than half (51 percent) of runners will spend more than £40 on fitness technology in the next twelve months; 17 percent will spend over £100.

Background information:
The 2016 Virgin Money London Marathon takes place on Sunday 24 April 2016. First established in 1981, and part of the Abbott World Marathon Majors, the Virgin Money London Marathon is considered one of the world’s foremost marathons. A record total of 247,069 people entered the ballot for the 2016 race, with over 37,000 runners expected to take part on Sunday 24th April. This year’s race is also set to see a major milestone, with the London Marathon’s one millionth finisher crossing the finish line on The Mall. TCS will be the race’s Official Technology Partner for the 2016, 2017 and 2018 events.

With a workforce of more than 11,000 people in the UK, TCS is one of the country’s leading digital employers. The company has offices in more than 30 UK locations, including London, Edinburgh, Manchester, Leeds, Ipswich, Norwich, Peterborough and Liverpool. These sites help to deliver digital projects for more than 150 TCS customers in the UK, including Boots, BT, Diageo, National Grid, Nationwide, NEST, Marks & Spencer, Thames Water and Virgin Atlantic.

About the research
The TCS Digital Fitness Survey is based on a survey of 2,000 UK recreational runners. The fieldwork was conducted by Censuswide in March 2016.

About Tata Consultancy Services Ltd (TCS)
Tata Consultancy Services is an IT services, consulting and business solutions organization that delivers real results to global business, ensuring a level of certainty no other firm can match. TCS offers a consulting-led, integrated portfolio of IT, BPS, infrastructure, engineering and assurance services. This is delivered through its unique Global Network Delivery Model™, recognised as the benchmark of excellence in software development. A part of the Tata group, India’s largest industrial conglomerate, TCS has over 353,000 of the world’s best-trained consultants in 46 countries. The company generated consolidated revenues of US $16.5 billion for year ended March 31, 2016 and is listed on the National Stock Exchange and Bombay Stock Exchange in India. For more information, visit us at

Follow TCS on Twitter.
Subscribe to an RSS Feed of TCS Press Releases.

TCS media contacts:


Phone: +91 22 6778 9999


Phone: +44 (0)78 418 92227


Phone: +44 (0)7764 835 773


Email: |
Phone: +91 22 6778 9078 | +91 22 6778 9081

USA / Canada

Phone: +1 646 313 4594

Asia Pacific:

Phone: +65 9139 3668

Australia and New Zealand

Phone: +61 (2) 8456 2800

Latin America
Phone: +569 6170 9013


Phone : +358 40 756 6655


Phone: +81 80-2115-0989

# # #

Source: RealWire

Brits Risking Work Security by Accessing Pirated Content

Tue, 19 Apr 2016 09

RiskIQ find 59% of UK citizens using personal devices to access corporate networks use the same device to access illegal pirate content

London, UK. 19 April 2016 – New research from RiskIQ, the leader in external threat management, has found that a shocking 6 in 10 (59%) Brits who use personal devices for work also use the same device for streaming or downloading pirated content.

Whilst the research, conducted by OnePulse for RiskIQ, found that 80% of individuals in the UK who access pirated content on these devices do consider the personal security risks of doing so, such as a malware infection, 4 in 10 (40%) do not consider the security implications for their organisation when accessing this content.

“Pirate sites are an easy way of distributing malware so it should be a major concern for corporate security teams that so many individuals don’t consider the security implications of accessing pirated content,” commented Ben Harknett, VP EMEA at RiskIQ. “At RiskIQ we undertook a study of piracy sites for the Digital Citizens Alliance which revealed that individuals who stream or download pirated content online are 28 times more likely to get malware than those who use legitimate services to obtain content. For corporate security this is a 28 times higher risk of malware making its way into the corporate network from employees own devices.”

From the piracy sites studied by RiskIQ, 33% had at least one malware incident within the 4 week period studied, whilst 20 of the piracy sites exposed 3 in 4 (75%) visitors to malware.

Of the malware found 45% was drive by downloads, where the visitor to the site doesn’t need to click on anything after arriving on the page, infecting users silently and often going completely undetected. The remaining 55% of malware lured users with prompts to download flash or anti-virus updates.

It’s predominantly cost and accessibility which is driving Brits to risk these malware riddled sites and access pirated content. The most popular reasons given for downloading or streaming pirate content are because it’s free (23%), it’s available before paid (13%), the belief that all content should be free (12%) and that the content people are trying to access is not available any other way in the region (10%).

Graeme Grant, Head of Internet Anti-Piracy Operations at IFPI said, "Research conducted by IFPI and its national groups, has shown that cyber criminals have used content, such as music, as a way to compel users to download malicious applications. Once installed, many users unwittingly grant the malicious application excessive permissions thereby allowing an attacker to gain access to information on the device which could compromise the security of both the user and the corporation. Our own findings have been corroborated by the study that RiskIQ has carried out, showing that there is a definitive need for businesses to prevent user access to pirated content and those applications that facilitate such access."

Harknett continued: “With these motivators for accessing pirate content and the blurred line between work and personal devices unlikely to change any time soon, organisations need to be educating their employees on the cyber risks of using pirate content sites and the potential consequences to the organisation.”

## ENDS ##

About RiskIQ
RiskIQ is a cyber security company that prevents brand damage, reduces external threats, and eliminates rogue assets across all digital channels, including the web, mobile and social ecosystems. RiskIQ products are powered by a global proxy network, virtual user technology, and a threat analysis engine to provide the visibility and intelligence organizations need to secure their Enterprise Digital Footprint and to map their adversaries’ attack infrastructure. With RiskIQ, organizations proactively defend against external threats that target their websites, mobile applications, brands, customers, and employees. Leading financial institutions, insurance providers and consumer as well as B2B brands use RiskIQ to protect themselves and their users from code level threats, malware, phishing, rogue mobile applications, social media attacks and fraud. RiskIQ is headquartered in San Francisco and backed by growth equity firms Summit Partners and Battery Ventures. To learn more about RiskIQ, visit

For additional information please contact:
Atomic PR for RiskIQ
+44 (0)207 025 7507

Source: RealWire

Telecom Italia Sparkle and 365squared launch SMS Booster for Mobile Operators

Mon, 18 Apr 2016 12

SMS Booster combines Sparkle SMS transit solutions with 365secure and 365managed services

Rome and Malta, April 18, 2016 Sparkle, the International Services arm of Telecom Italia Group and a leading global operator, and 365squared, an international managed services provider specialized in mobile solutions, today announced the launch of the SMS Booster service for mobile operators.

The new service combines Sparkle’s Application-to-Person (A2P) gateway with 365squared firewall managed services to provide mobile operators with a solution for A2P SMS traffic monetization, as well as spam and fraudulent SMS filtering.

Today mobile operators have limited control and visibility on all incoming A2P SMS traffic, resulting in revenue leakage, high signaling costs and several customer complaints for spamming and fraudulent traffic.

SMS Booster is a sophisticated all-in-one solution as a result of the Sparkle SMS transit platform consisting of a wide network of worldwide aggregators and direct connection with major OTT players, and 365squared’s state-of-the-art SMS managed filtering service, including 24/7 business intelligence and monitoring by a dedicated team. The solution is offered with an innovative business model approach based on a revenue sharing/success fee approach.

“With SMS Booster, Sparkle reaffirms how customers’ needs are at the center of our strategy,” said Stefano Olivieri, Vice President Line of Business Voice & Mobile at Sparkle. "SMS Booster allows customers to take control of their SMS traffic and generate new revenue streams in a Capex and Opex free model, providing at the same time a valuable protection for mobile operator subscribers against fraudulent traffic.”

“We are thrilled to be partnering with TI Sparkle,” commented Tonio Ellul, CEO, 365squared. “Our experience and expertise in providing world-class managed services together with the TI Sparkle network will add immense value to mobile network operators. The 365secure and 365managed services and highly experienced 365squared team will ensure significant revenue increase and customer satisfaction levels.”


About Telecom Italia Sparkle
Telecom Italia Sparkle S.p.A. (TI Sparkle) is the wholly owned subsidiary of Telecom Italia Group (NYSE:TI) with the mission to develop and consolidate the Italian telco’s international services business. As a leading global carrier and through a global backbone of around 570.000 km of fiber, TI Sparkle offers a full range of IP, Data, Cloud, Data Center, Mobile Data and Voice solutions to fixed and mobile operators, Internet service providers, Media and Content providers and to Multinational enterprises. Its sales force is active worldwide and distributed over 37 countries.
Find out more about Telecom Italia Sparkle at or

About 365squared
365squared is an international managed services provider to the mobile network operator community. Working with mobile network operators (MNOs) across the globe, and with a presence in Europe, South America, Africa and Asia, 365squared’s commitment is to eliminate loss of revenue from international SMS termination, generate new revenue by monetising application-to-person (A2P) SMS traffic, and to protect customers from spam and fraudulent SMS. 365squared offers a complete end-to-end managed service ensuring its client, MNOs, secure the maximum revenue opportunity and the best customer experience. For more information, visit the website.

TI Sparkle Media Contact:
Filippo Sanpaolesi
TI Sparkle Communication
+39 06 52745037

365squared Media Contact
Sian Borrill
Proactive International PR
+44 (0) 1636 812 152

Source: RealWire

eeGeo Joins the Cisco Solution Partner Program

Fri, 15 Apr 2016 13

London, UK – April 15, 2016 – eeGeo Limited announced that it has joined the Cisco® Solution Partner Program as a Solution Partner. The Internet of Everything (IoE) continues to bring together people, processes, data and things to enhance the relevancy of network connections. As a member of the Cisco Solution Partner Program, eeGeo is able to quickly create and deploy solutions to enhance the capabilities, performance and management of the network to capture value in the IoE.

“We have worked closely with Cisco to ensure our 3D mapping platform delivers visualization that enhances their Connected Mobile Experiences (CMX), Mobile Workspace and Enterprise Mobility Services Platform solutions”, said Jeremy Copp, eeGeo’s Chief Commercial Officer. “In an increasingly connected world it is vital to provide users with an engaging, intuitive and compelling mechanism to interact with the complex real time data generated by the IoE”.

The Cisco Solution Partner Program, part of the Cisco Partner Ecosystem, unites Cisco with third-party independent hardware and software vendors to deliver integrated solutions to joint customers. As a Solution Partner, eeGeo offers a complementary product offering and has started to collaborate with Cisco to meet the needs of joint customers. For more information on eeGeo, go to: our Cisco Solution Partner Program Catalog profile.

About eeGeo:
eeGeo is revolutionising the way in which businesses engage with their markets. With its gaming industry heritage the cloud-based platform marries gaming software with mobile technology and big data. The result is a 3D geospatially accurate representation of the world, including building-level detail and interior and exterior mapping. The platform enables clients to present information and services to their customers in an environment differentiated from their competitors. It provides a new way to visualise local search results, businesses, destinations and marketing content within an interactive 3D environment, encouraging user acquisition, engagement and retention.

eeGeo is a privately held company founded in September 2010 with offices in San Francisco, London and Dundee and is funded through investment from the founder, strategic partners, private investment funds and venture capital. eeGeo’s global customer base includes top brands from a range of sectors including retail, tourism, smart cities, local media and advertising, the Internet of Things and property.

More information and a full list of eeGeo’s customers can be found on the eeGeo website.

Source: RealWire

Chat App Tengi Reaches £200,000 Cash Giveaway Milestone

Fri, 15 Apr 2016 10

App’s new business model puts its money where its mouth is, delighting people all over the country

Sheffield, April 15th, 2016: This Friday as Tengi gives away another £10,000 top prize to one lucky winner, it will have given away over £200,000 in total to users of its chat app.

Tengi’s unique business model recognises users’ value by rewarding them with weekly cash prizes. The app has already given away over 21,000 prizes to chatterboxes up and down the country and every week it gives away over £14,000 to users simply for using the app to chat to friends and family.

“£200,000 is a huge sum of money to have given away,” said Neil Laycock, CEO of Tengi. “But we plan to give away much, much more.”

“The chat app marketplace is a crowded one, we recognise that. But it’s the users who bring the real value to every app out there,” continued Laycock. “As a British challenger to the big boys in social media and messaging, our successful growth is down to the fact that we recognise and reward that value.

Tengi has already given away 21,560 prizes to delighted winners:

Anwar from Bradford won £10,000: “Tengi is brilliant – I mean, I would have been sending messages through another app anyway but with Tengi you can do the same but you get the added a chance to win every week… and I did!”

Charlotte, 29, a student midwife from Oldbury, won £1,000: “Being a student, the family and I have not been able to afford to go abroad for a while. Thanks to Tengi, now we can!"

Praveen, a physio from London couldn't believe his luck when he won the £1,000 first prize. “When I heard about Tengi from a friend at first I ignored it. I thought it was too good to be true. But I'm proof people do win and I've recommended it to my family and friends. Tengi is brilliant.” He and his wife Uma are planning a family break and spending some of it on their little boy, Arjun, three.

Tengi is the only messaging app to reward users because it shares 50% of its advertising revenue. As more users have signed up to Tengi the weekly prize draw’s top prize has grown from £1,000 to £10,000. On top of that there are over 850 additional prizes of £25 or £5 every week.

British users can now use Tengi to chat to friends and family around the globe – increasing their chance of winning. Users in the US and India take part in the global prize draw, while other international users can download Tengi Lite, which provides the same full messaging features as Tengi. More countries will be added to the prize draw in due course.

Tengi can be downloaded for iOS and Android via the app stores:

More winners can be seen at


About Tengi
Tengi is the chat app that gives back. Every week Tengi gives away hundreds of cash prizes to its community of users. All they have to do is use the app to be entered into the prize draw. There are no hidden costs, catches or strings attached. Tengi is committed to sharing 50% of its advertising revenues with users.

The app is completely free and Tengi will never charge people for it. Tengi’s approach is consumer-focused and free, fair and fun. It’s not just about the cash, either: the app is packed with great features and new ones are being added all the time.

See more at

Press contacts
Kate Gordon
Joshua PR for Tengi
T: 07980 921961

Nathan Taylor
Joshua PR for Tengi
T: 07889 872700

Source: RealWire

iBasis Agrees to Sell SMS Business to MessageBird and Partner on Future Business

Thu, 14 Apr 2016 13

LEXINGTON, Mass. — April 14, 2016 — iBasis, a KPN company, and MessageBird today announced a definitive agreement to sell the iBasis A2P & P2P SMS hubbing business to MessageBird, an innovative communications services company based in Amsterdam. The agreement also establishes a partnership for future business opportunities.

The transfer of iBasis’ SMS business, including customer and vendor relationships, expands MessageBirds’ global reach in the messaging landscape. iBasis, a leading international provider of wholesale voice and mobile data services, has over the last two years increased its focus on emerging 4G services such as LTE roaming and VoLTE.

Robert Vis, CEO of MessageBird said: “This accelerates our already rapid growth and strengthens our strategic position in global messaging. We are excited to offer iBasis’ customers our cloud-based messaging solutions, through which we provide scalability and global deliverability to over 10,000 existing customers in 60 countries.”

“We are pleased to be able to find a strong partner to ensure continuous high-quality service for existing and future SMS customers, while enhancing our focus on the development of new mobile value added services,” said Feddo Hazewindus, CEO of iBasis.

About MessageBird
MessageBird builds innovative Telco Communication APIs. The company enables developers and companies to communicate via SMS, Voice and Chat on a global scale through their APIs or web interface. MessageBird has offices in Amsterdam, London and Hamburg, and will soon open offices in Sydney and Shanghai.

About iBasis
A wholly-owned KPN company, iBasis is a leading international voice carrier and a provider of data services and solutions for mobile operators. The company offers a comprehensive portfolio of voice termination services and data services, including messaging, signaling and roaming, for many of the world’s largest fixed and mobile operators, as well as “over-the-top” and voice-over-broadband service providers.

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iBasis and KPN are registered marks. All other trademarks are the property of their respective owners.

Chris Ward
iBasis, Inc.
+1 781 505 7500

Robert Vis
MessageBird B.V.
+316 5477 0063

Source: RealWire