MOBILE MILESTONES: Mobile Entertainment, Mobile Games, Mobile Music & Social Networks PLUS Video Interviews » mobilegroove

In the run up to Mobile World Congress 2010 MSG hosts a three part series dissecting the mobile developments impacting the mobile industry and our society at all levels, as documented in the Netsize Guide. This
comprehensive annual analysis of what matters in mobile – often referred to as a mobile 2.0 reference work — combines country telecommunications data, exclusive interviews with senior executives and insights from online surveys with mobile professionals and practitioners to provide the inside track on what’s happening in mobile – everywhere.

Today we look at mobile entertainment. What issues/opportunities peg the needle? What models deliver? And what past industry events/milestones shape the future?

These are just a few of the questions covered in ENTERTAIN, a section of the Netsize Guide 2009 that draws from interviews with senior executives at Nokia, Fox Mobile Group, Meetic, Greystripe, Sony Ericsson, Sony Music Entertainment and Streamezzo – to name a few. (Click here to download.)

From the rise of the applications stores to the search for new monetization models, mobile entertainment was also a hot topic at last year’s MWC, where MSG joined with movers and shakers at the Netsize Guide launch party in Barcelona.

There I also connected with Stanislas Chesnais, Netsize CEO, to discuss the key messages we communicated in the Guide and debate the impact of new distribution channels, new business models and the march of Web giants on the mobile space.

Next in the series: ENGAGE – From mobile advertising and marketing to mobile CRM.

Note: This three part series sets the stage for the Netsize Guide 2010 that will be launched next week at Mobile World Congress. In this free download publication are the complete results of the Mobile Trends Survey 2010, an online survey of 1,000+ professionals and practitioners that provides insights into the key mobile industry trends, including the advance of mobile applications stores, progress towards global mobile commerce and the pivotal importance of mobile as a means to bridge our virtual and physical worlds. (MSG offered attendees at M-Days in Munich, Germany in late January a preview of survey results – specifically app store attitudes. Read the post here and download the report here.

Disclaimer: Netsize is an MSG supporter.

Tags: Fox Mobile Group, Greystripe, Meetic, Mobile Content, Mobile Music, Netsize, Netsize Guide 2009, Nokia, Sony Ericsson, Sony Music Entertainment, Streamezzo

This entry was posted on Thursday, February 11th, 2010 at 1:15 pm and is filed under Briefing Rooms, Featured, Netsize. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.