Mobile search engines are a potent way to generate value, but recommendation engines, which encourage users to keep coming back for similar content, might pay bigger dividends in the long term.
March 6, 2007
With an avalanche of pre-packaged and user-generated mobile content slated to come online this year, subscribers can’t say they don’t have choice. But they can complain about the tedious navigation process they have to endure to find, access and buy content they like. This white paper examines the techniques and technologies – including mobile search, on-device software and recommendation engines – companies employ to deliver the right content to the right users w…
March 6, 2007
Enter recommendation engines, and a variety of new technologies and techniques, designed to play matchmaker between mobile entertainment content and fans.
December 6, 2006
Finding content on the mobile internet is easier if someone else has recommended it. Peggy Anne Salz reports on the ways operators and providers are putting peers first.
September 6, 2006
Winning is no longer about accumulating huge stockpiles of content; it’s about helping users find what they like – perhaps even before they know what they want.
September 6, 2006
Forget ringtones, mobile music’s day has come. While Apple seems to have digital music sewn up, mobile offerings that let you manage and add to your existing music library and that even learn to tell you what you might like are about to take off.
September 6, 2006
