MobileGroove (formerly MSearchGroove) is top 50 influential technology site providing analysis and commentary on mobile search, mobile advertising, and social media. In addition to delivering expert editorial content, MobileGroove also produces and promotes custom research, strategic thought leadership and knowledge resources for the global mobile industry.
About Peggy
Peggy Anne Salz is the chief analyst and founder of MobileGroove. Her report, Mobile Search & Content Discovery, was regarded as the first in-depth study of its kind, establishing Peggy as an authority on mobile search and content discovery technologies. Her most recent series of practical how-to white papers covers the basics of mobile advertising and mobile analytics, earning her a reputation as a leading mobile advertising expert. She is currently working on a mobile marketing thought leadership resource commissioned by the Mobile Marketing Association (scheduled for publication in 2012).
Peggy has established a successful career based on vision, insight, versatility, and more than 15 years of industry experience. Her work, which includes more than 300 articles on mobile industry news and developments, has appeared in magazines and online destinations such as The International Herald Tribune, The Wall Street Journal, Mobile Entertainment, Mobile Media, New Media Age, and in the Agile Minds column in EContent magazine, among many more.
Peggy is also the author of the Netsize Guide, an annual mobile industry almanac published by Netsize, a Gemalto company. The reference work, which Peggy has written for four consecutive years, features analysis and exclusive interviews with dozens of industry influencers and executives.
Graduating with honors from the University of Pittsburgh, Peggy earned a B.A. in Philosophy of Science, Political Science, and Economics. She is a Fulbright fellow and a member of the International Who’s Who of Professionals.
Contact:
peggy@mobilegroove.com
Twitter: @peggyanne & @msearchgroove
Skype: peggy.salz
Mobile: +49 172 245 1028
Find out more about our services & our impact:
MobileGroove Clients
We’ve had the privilege of working with a wide assortment of clients.
Big or small, past or present, all of the names you see here have been vital to our growth.
Operations
Andrea Henninge
Executive Assistant
E: andrea@mobilegroove.com
M: +1-315-935-7761
With 30+ years of experience as an administrative assistant for a variety of firms in the legal, medical and financial sectors, Andrea has developed a talent for organization and a passion for professionalism. Her work as a roadie and manager for a variety of rock bands – booking gigs, scheduling photo shoots, and keeping everyone on the same page – has well equipped her to direct the daily routine at MSearchGroove (MSG), where she coordinates interviews, briefings and meetings on behalf of Peggy Anne Salz and the rest of the team. Andrea also oversees documentation of written and audio content, and manages Henninge Virtual Assistance Services, LLC, a successful firm providing virtual assistant services to companies in the U.S. and Europe.
Bev Nicholson
Virtual Assistant
E: info@type4you.co.uk
Mobile: +44 7967 801350
With 30+ years of experience, Bev is a hardworking and trustworthy virtual assistant providing MSearchGroove video and audio content transcription services. A graduate of Newton Secretarial College in Chester, Bev has worked for many national and international companies. In 2000 she founded her own successful virtual office business, Type 4 You.






