Led by analyst and author Peggy Anne Salz, MobileGroove has become a top 50 ranked influential technology destination and a respected research and consulting firm focused on mobile search, contextual marketing and business transformation.
Peggy, a Gigaom Research mobile analyst and Top 30 Mobile Marketing Influencer, has written nine books about mobile, both as a lead author and in partnership with global companies.
Her work across all platforms — which include Mobile Presence, a weekly radio show on the WebmasterRadio.FM network; the Mobile App Minute, a weekly video program on untetherTV; and Forbes, where she tracks mobile innovation — reaches a global audience of mobile professionals and practitioners with actionable advice and industry insights.
Peggy’s latest book, Apponomics: The Insider’s Guide To A Billion Dollar App Business, builds on the success of The Everything Guide To Mobile Apps (F+W Media, Inc), a crowd-sourced resource providing brands and developers practical advice to make, market and monetize their apps. The Mobile Commerce Guide 2013: Engage Customers & Build Loyalty in Developed and Emerging Markets, one of two books she has managed and edited on behalf of SAP Mobile Services, examines the business models and market players transforming mobile banking, mobile payments and mobile retail.