Dear friends and colleagues including Ajit Jaokar (mobile authority and blogger at Open Gardens) and Mack McKelvey (Senior Vice President of Marketing, Millennial Media) have tweeted and
Regular readers will know that a high point of my year is collaborating with the Netsize team to collect the information, ideas and insights from industry authorities and +25 c-level execs that make the Netsize Guide the industry's number one reference work. This year is no exception. To the contrary, I'm proud to report the Netsize Guide 2010 – the 9th Edition of the Netsize almanac– is widely regarded as the best edition ever (!).
One reason for the heightened interest could be the sharp focus on the future of mobile and mobility. The Netsize Guide, aptly titled Mobile Renaissance, pushes the boundaries and examines the
Reams have been written about the impact of the Apple iPhone on content production and content creation. Yes, we should be excited about the avalanche of apps and content, but we must also cope with the hard reality that one Web presence may not be enough. In fact, it may be that we are witnessing the emergence of a new
BlackBerry retains #1 position on mobile browsing leader board
Bango – the mobile payments and analytics specialist – reports a 600% growth in traffic to mobile websites. The company analyzed traffic to a range of mobile sites over the last 12 months. Data was gathered by sampling across 50 million phone users worldwide who have accessed third party mobile sites through its platform.
The key findings from Bango’s annual mobile usage study record 6 times the number of visits to mobile websites, comparing December 2009 with the same month a year earlier. The average time on site is measured as 3 minutes, 21 seconds, averaged across user visits to all sites, compared with just over one and half minutes the previous year. The analysis also measured the average number of pages viewed per visit at 5 pages, up from just over 2 pages per visit twelve months before.
Mobile advertising, location services couponing and crowd-sourcing are just a few of the hot topics we cover in exclusive interviews with the CEOs of Aloqa, Waze, and Yoose, companies that won the prestigious Smaato Mobile Advertising Award 2009.
In this series – a collaboration between MSG and Smaato, a mobile ad optimizer and mobile advertising company – the companies speak out on key mobile advertising trends and what we can likely expect from MWC this week. They also comment on the meetings with eight top-notch VCs – introductions that are a big part of the Smaato Award.
Today MSG concludes its three-part series dissecting the mobile developments impacting the mobile industry and our society at all levels, as documented in the Netsize Guide.
The focus is expansion and what it means when Web goes mobile and mobile gets real.
At one end of the spectrum, Web giants such as Facebook, Google and Amazon have advanced into mobile. At the other end, mobile is becoming the remote control of our collective lives, blurring the barriers between our virtual and physical worlds.
Who are the players to watch and what are their strategies? Why is mobile different? And what are the requirements for a good mobile experience in this age of divergence?

